Not limited to hip-hop, Cash Money recently inked a deal with Florida-bred rock group, Limp Bizkit. “I was a fan of Limp Bizkit and Fred [Durst]. He is a great artist,” says Williams of deciding to bring the five-man rock group into the Cash Money family. “I want him to release music, and develop our rock department, both with his music and even [by] bringing in talent.”The Cash Money brand has been extremely successful in music industry over the last decade. What made you want to branch off into publishing with Cash Money Content?Birdman: One of my personal reasons, I think we should read more as a people. And me, personally, I felt like I should read more. We have so much influence on the music world, I just wanted to convert it with books, and just get us [people of color] to read more. I think reading exercises the mind. To be special in life, we have to be self-educated, and I consider myself self-educated.
Full Interview: Black Enterprise
3/7/12
Birdman Speaks On Signing Limp Bizkit & Promoting Literacy With “Cash Money Content”
Wednesday, March 07, 2012
Nana Gabbana
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